Obsessed with helping micro brands go from invisible to becoming reputable market leaders
Hey there, Reader!Happy June! ☀️ I'm on a hiring spree. I have several positions I'm looking to fill. But it hasn't been easy. Not. one.bit. I've had alot of bad experiences with flakey candidates, no-shows, and in general, really, really unprepared people without any sales processes. 😧 READ HERE ABOUT MY 7 SALES CALLS The craziest part? They all came through LinkedIn, some recommended, others via discovery inside my network, all with 5+ years of experience in their field, and all have great profiles and content. So what gives? They are lacking one criterial element: a strong sales flow Don't make this mistake, my friend. Make sure you are well prepared to handle new business inquiries. To Be Continued... The Undeniable Top Five Characteristics Of An Entrepreneur Destined For GreatnessEntrepreneurs are rebels, leaders, and changemakers. Many will call themselves that, but not everyone deserves the title. Just like being a leader vs. a manager, entrepreneurs come in two flavors: Opportunity Seekers and Entrepreneurs Destined for Greatness (DFG). Those destined for success or failure all display distinct and recognizable qualities. Learn to read the signs so you can choose who you should associate with and support or not.
Funnel Bootcamp Is About To Begin!Every Summer, we run our Business Accelerator Funnel Bootcamp! It is almost time for us to start. 😀 I built this program because solopreneurs don't have teams so they end up doing everything, from marketing to content to sales to serving existing clients and it is exhausting! That's where funnels are life-changing. Learn more below.
Online Launch TruthsThis month, I'll be hosting two webinars where I spill the tea on launches and what you actually can expect.
What do you need help with most right now in your business? Take this quick survey to let me know so I can produce more content to help you! See you very soon, Krista P.S. If there is anything you need help with, just reply to this email. |
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Attention Is Currency
Obsessed with helping micro brands go from invisible to becoming reputable market leaders
Social media content should be "snackable", no junk food, yet don't forget: it is also not a full-course meal! After all, social media is only a discovery tool. You don't want to overwhelm them with TMI. People's attention spans are invested just enough to give them a quick fix, a "snack". That is why I like to limit each post or video to one idea the viewer can consume in under five minutes. If they enjoy it, your CTA can invite them to get more OFF social media, like on your blog,...
As we enter the new year, I want to discuss how to win in 2024 on LinkedIn's professional platform. LinkedIn has enormously evolved over the past two years to be barely recognizable for those of us who have been here for multiple years. Forget all the rules you learned and things that used to work in the good old days. Let’s be honest: some of you are discouraged by a deep dip in numbers. That is because you don’t want to accept that things are different. 2024 will be a brand new game so...
Did you know that 80% of your prospects lack information to make a purchase decision? This is because they are unaware. They have never used such a service. So naturally, they need some basic information. People won't spend money unless they are convinced the value they will receive exceeds the price. Yet many small businesses make the mistake on their websites ignoring that and instead, talking only about themselves, simply listing their services, or concepts that are still over the unaware...