Obsessed with helping micro brands go from invisible to becoming reputable market leaders
๐ Create Snackable Content ๐
Social media content should be "snackable", no junk food, yet don't forget: it is also not a full-course meal!
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After all, social media is only a discovery tool.
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You don't want to overwhelm them with TMI.
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People's attention spans are invested just enough to give them a quick fix, a "snack".
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That is why I like to limit each post or video to one idea the viewer can consume in under five minutes.
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If they enjoy it, your CTA can invite them to get more OFF social media, like on your blog, newsletter, podcast, or YouTube channel, where you can deliver longer content with more "protein".
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Are you producing snackable content?
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In a recent interview with Gillian Whitney, LinkedIn Live Stream Strategist & Coach, we discussed ways to make content more snackable as well as more appealing to our unique audience on social media. Have a listen to the snippet below or listen to the full episode on Spotify here.
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If you are a small business owner or a professional trying to grow your personal brand, I'd love to invite you to explain exactly how I produce snackable content.
From 2/5 to 3/12, I'll be hosting my annual 6-week LinkedIn Bootcamp. All details are here.
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| Yes, I Want To Join The LinkedIn Bootcamp! |
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See you soon,
Krista
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NOTE: If you are NOT interested in the LinkedIn Bootcamp (for whatever reason), please click HERE and you won't get any more emails about it. You will still receive my usual emails. I hate to bother you with offers that aren't valuable to you personally.
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Un-Ignorable Brands
Attention Is Currency
Obsessed with helping micro brands go from invisible to becoming reputable market leaders
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